Both were born in the province of Udine and met at Politecnico di Milano, where they graduated in Industrial Design. Paolo Lucidi (1974) has had artistic training. He worked for a short period at the studio belonging to Piero Lissoni and then, for several years, alongside Marc Sadler, sharing projects for leading international companies. Luca Pevere (1977) has gained professional experience with Clino Trini Castelli, examining the quality aspect of design (Mitsubishi and Hitachi), on the one hand, while analysing the technical aspect with Marco Ferreri, the pragmatic heir of Bruno Munari (Zerodisegno and Magis), on the other. In 2006, after 11 years, they left Milan and set up Studio Lucidi_Pevere based in Udine.