VIVA: A Design Dialogue luxury/a-design-dialogue/

A Design Dialogue

An ongoing, animated and sometimes irreverent conversation between the past and the future is at the heart of iconic brand Cassina

One of the most striking aspects of the annual Milan Furniture Fair is that the avalanche of new design items on show is balanced by an equal commitment to reviving and reinterpreting decades-old designs. High-end furniture is an expensive business — the tooling to produce the moulds for a single item can run into the hundreds of thousands of dollars — and longevity is the holy grail of a new design. Balancing this longevity with the market’s thirst for the new is a delicate act, and no company does it better than Cassina. Opened in Brianza, Italy, in 1927 by brothers Cesare and Umberto Cassina, the company started out producing furniture for the home, hotels, restaurants and cruise ships. A transformative moment occurred in 1964, however, when the brand acquired the rights to produce designs by the iconic Swiss/French Modernist trio Le Corbusier, Pierre Jeanneret and Charlotte Perriand.

Read more here


Keyword Cloud
sliding doors LC50 eames moulded plastic armchairs milan Jean-Marie Massaud Velaria Sliding Doors Authentic Design Outdoor design 73 series italian kitchens Poltrona Frau lighting latest mid century modern Designer online shelving Tout Va Bien Cabinet LC4 Citterio Bell lights Matisse gentry Rimadesio Kitchens customised new designs workmanship award winning Auckland Furniture spa Design consultation european chaise longue Cassina designs modern furniture NZ Lightwood chair Jeanneret Fornasetti Showrooms Jasper Morrison Designer Sofas Japan High end custom Sandra Lindner pointed cushions Diesis Charles and Ray Eames Eileen Gray New Zealand Furniture favourite design Parnell furniture G7 tabano interior fit out Charlotte Perriand Classic Furniture milan fair International furniture Aeron Timeless Design modern design chair Arclinea New Zealand excellence mart chair armour living room Vieques restaurant Apartment fitout Designer kitchens bed Ray sofa pendant Naoto Fukasawa European Designer Kitchens New Zealand interiors gift designer interior design interior design Minimal Pli Table novelties classic design Cassina interiors Mid century furniture Le Corbusier Eames soft pad Jeffrey Bernett armchair Cassina NZ Eames lounge chair and ottoman Buy Online Project kitchen Salone del Mobile Maxalto original Featured Vitra Home Italian design william brand Exclusive Mario Bellini sofa Furniture eurocucina luxury interior design contemporary miniatures elegant Kristalia Bell side table Hiroshima chair monocle cafe Eames modern Alexander Girard Bedrooms Michel Sofa Akari nemo bed collection lights LC2 Sebastian Herkner Eames House Bird Antonio Citterio cassina Frank Lloyd Wright Classic Collection Urquiola Graphic prints home Melinda Williams PVD Cassina Classics style Eames aluminium group Lowland Sofa Eames hang it all Serie Up 2000 classicon Vitra Beds LED iconic design Adjustable table principia table Apartment fit out Moroso Timeless Classic airia media storage Designer Dining Furniture sustainable architecture crinoline husk Luxury Fit out Jader Almeida arclinea Brand Van Egmond B&B Italia New Zealand durable design Moroso New Zealand Italian furniture Maison&Objet Partitioning Designer furniture best Artusi lounge Tufty Time Schloss Elmau Luxury furniture Vitra New Zealand Germany Euvira rocking chair b&b italia Classic Super Beam Sofa System Maruni room Herman Miller bocci custom made Luxury brands quality american furniture modern furniture New Zealand customer service Bell coffee table Apartment Kitchens european kitchens design news patricia urquiola iconic love Luxury Kitchen airia desk Christmas new products Vico Magistretti luxury 50th Perriand bespoke furniture LC3 Italian Cassina New Zealand Designer bathrooms shop designer home LC Tokyo Authentic Suita outdoor Vondom Agape viva
Share this page